The Boy Scouts of America

Finalist and Merit Award winner in the 2016 One Show Young Ones Competition.

The Boy Scouts of today are the leaders of tomorrow. They make up over 1/3 of Congress alone. By creating a 14th required merit badge for gender empathy and education we can help ensure these boys grow to become more inclusive and empathetic leaders of our country. 

Video

Infographics

Data shows that a large percentage of men in positions of power and leadership were involved in the BSA.

Strategists: Lisa Donato, Greg Bruce & Evan Norton
Art Director: Lisa Donato
Copywriters: Tommy Woods & Greg Bruce
Producer: Evan Norton
Editor: Jacob Mehringer